The letters you see missing here may not seem like a big deal. But the letters A, B and O make up our main blood groups. And for a patient in the hospital needing blood, it’s everything.
Only 3 out of 100 Americans donate blood, yet every two seconds someone needs it. Fewer people are donating blood to help patients. You can change that by joining the international Missing Types movement and fill in the missing blood types.
Take a photo of yourself donating blood and share it! Just use #sleevesup
Challenge your friends (or anyone for that matter) to a friendly competition! Who will win the battle to do the most social good for your community?
Put your virtual blood drive campaign against one or even multiple other campaigns to see who can recruit more blood donors for the American Red Cross.