Until they’re gone, you might not realize how important certain letters can be — like our main blood groups A, B, and O. Every TWO SECONDS, someone in the U.S. needs blood. But for the past four years, new Red Cross donors declined by about 80,000 each year.
Iconic brands, celebrities and influencers have joined the movement to raise awareness around the lifesaving role of blood donors by dropping the A, B, and O from their names. The missing type reminds us: without A, B, and O, we can’t save anybody.
Even if you can’t donate, you can help fill in the #MissingType to save lives! Spread the word through social media; become a volunteer; or even host a blood drive. Patients won’t forget your generosity. Together, we can fill in the gaps.
Thanks to the person who pledged to donate! They don’t give out names, of course. Looking for more donors. If you’ve never donated, please consider it. It usually takes less than an hour of your time. It would help folks who are very ill. Thanks! Monica
Challenge your friends (or anyone for that matter) to a friendly competition! Who will win the battle to do the most social good for your community?
Put your virtual blood drive campaign against one or even multiple other campaigns to see who can recruit more blood donors for the American Red Cross.
